Wynn
Public Statements Risk
The former CEO, Steve Wynn, is a prominent donor and supporter of the Republican party; he resigned in 2018 in light of sexual misconduct allegations. The current CEO, Craig Billings, aims to maintain a more low profile and avoid controversy. Wynn is experiencing ongoing scandals with sexual misconduct and customer privacy issues, creating a notable risk of negative press coverage that should not be overlooked.

Political Contributions Risk
Contribution totals are very high, but a distant second to Las Vegas Sands in the Casino industry. Contributions are almost entirely to Republicans, mostly through senior executives. Contributions to numerous controversial politicians such as Donald Trump, Mitch McConnell, and Joe Biden increase risk. Most organizations in Resorts and Sports Entertainment industry contribute large amounts.

Political Dichotomy Risk
While Wynn has a customer base that is politically diverse, they have donated considerable funds to the Republican party and its affiliates. Due not only to the competitive nature of the casino industry, which is mentioned in the company's 10K, but also the frequent negative press coverage surround Wynn executives and partisan affiliation, political boycott risk is high. Although there have not been many consumer-led boycotts of Wynn historically, it is ever present and increasingly likely given the brand's negative press coverage.

Associational Risk
Steve Wynn, former CEO, has faced several allegations of sexual harassment. He is publicly pro-Trump and provides huge funding to Republican causes. He has made his biggest political donation to a Republican PAC.

Brand Visibility Risk
A highly regional brand in Vegas, Wynn has garnered high name recognition through brand visibility at resorts, restaurants, and entertainment outlets where it operates. Outside of their operational geography, mainly in Nevada, brand visibility is significantly lower.
